Inspiration: Employees are consumers too.
Idea: Communicate accordingly.
Often – too often – internal and corporate communications don’t think of their target as multidimensional people who consume other content outside of work. To avoid this trap, we peppered companywide town halls with engaging videos, introduced ourselves to the industry with style, and created dynamic walkthrus that served as a sales tool for a proprietary analytics platform that became a new revenue pillar for the agency.
See how we made a splash at Event Marketer Summit by Flavor Tripping at EMS and followed that with a complete Agency Rebrand. And Introducing Accelerator helped take the agency to a whole new level.